McDonald's Netherlands serves more than 100 million hot and cold drinks in cups & to its customers every year, most of which end up in McDonald's waste. This project investigated the possibility of re- and up-cycling cups and re-using them in interior elements that can be used as building blocks for the circular furnishing in McDonald's restaurants.
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The project was divided into three phases: feasibility, pilot and rollout. First phase investigated the possibility of converting used cups into furniture panels. Second phase was a pilot table made from its own waste in a size of 500x600mm. Per table, 500 cups were used for soft drinks, milkshakes, coffee and tea. Third phase is investigating how scaling up can be realized.
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